Customer Highlights
May 4, 2023

CUE Elevates Fan Experience at Six NFL Draft Parties

On Thursday, April 27, 2023 as the first round of the NFL Draft took place in Kansas City, we had the privilege of sending five team members out to support six different teams as they hosted their own Draft Parties for their fans!

CUE celebrated NFL Draft Day by supporting six teams with first-round draft parties nationwide. The Minnesota Vikings, Detroit Lions, New York Jets, New York Giants, Tampa Bay Buccaneers, and Jacksonville Jaguars all utilized FanSee! during the event, showcasing live streams of their fans on the video display. FanSee! was a hit with just over 5,400 participants. Additionally, hosts and cheerleaders were provided with a VIP code, allowing them to share their unique perspectives with the larger audience throughout the event.

The Vikings and Buccaneers also took advantage of Trivia Mania, CUE's on-demand trivia platform, and integrated it into their events. CUE is always looking for ways to enhance the fan experience, and Trivia Mania was a perfect fit for these draft parties. Partnering with these six teams was more than just a business opportunity; it was a chance to celebrate the sport they love and the players who make it great.

The New York Giants and Jets also utilized CUE's Fanatic Filter product to transform fans into even bigger fans with augmented reality filters. These branded filters featured the teams' logos and colors and showcased fans throughout the evening, generating lots of smiles and laughs from the crowd.

"This was a huge opportunity for us, and I'm proud of how our team pulled together to make it happen. It is exciting to see our products being used by some of the biggest names in sports," said Kyle Campbell, CUE Experience Guru. As fans of the game ourselves, we were honored to play a small part in these events. CUE is no longer just a "light show company" but a fan-first technology company that creates innovative and easy-to-use products that elevate entertainment and brand activation at events.

"We are thrilled with the success of FanSee! and Trivia Mania at the NFL Draft, but even more exciting is what's next. We have some great new products that will take fan engagement and brand activation to the next level. It's an exciting time to be at CUE, and I can't wait to see what the future holds," said Ira Akers, CUE Co-founder.

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